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Headline : Uncertainty hurts BAT nicotine pouches

Read more from the original article on here at www.businessdailyafrica.com.





Tags : #uncertainty #hurts #bat #nicotine #pouches


No. of Paragraph 21

British American Tobacco (BAT) Kenya is unable to meet the growing demand for its newly launched nicotine pouch product as a lack of regulatory approval delays the operation of its Sh2.5 billion plant meant for manufacturing the new product for the African market.

The Kenyan arm of the UK-based firm said in its annual report that their nicotine pouches have been performing well in the local market, but supply was disrupted towards the end of last year as the plant is yet to be opened.

“In 2023, we set out to accelerate our tobacco harm reduction ambition following the relaunch of our modern oral nicotine pouches into the Kenya market in 2022,” said BAT Kenya in the report.

“However, towards the end of the year, supply of our pouches in the Kenya market was disrupted due to regulatory uncertainty. This has also impacted the commercialisation of our modern oral nicotine product manufacturing plant.”

Read more from the original article on here at www.businessdailyafrica.com.


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